To solve this question, you should find the relevant social network and then find the matching continent.
To find the social network that is 2nd in popularity among women, you need to follow the bars in blue on the "Average Demographic Breakdown of Active Users in 2011" chart. The first place is Facebook with 43%, and the 2nd is Twitter.
The next step is to find the continent in which Twitter is 4th in popularity. Relative to geographic locations, Twitter is most popular in Asia (165.19), then Europe (49.09), then North America (47.75), and, finally, in fourth place in Latin America (27.06).
Thus, the correct answer is (E), Latin America.